Published on 01/01/26

POWERED BY MOST TRUSTED LOGISTICS COMPANIES

📰 THE MOCKINGBIRD TIMES

Your January Freight Intelligence Report — Where Winners Prepare and Losers React

New Year Edition | The Newsletter That Turns January Challenges Into Competitive Advantages

🔥 BREAKING NEWS: JANUARY IS THE GREAT FREIGHT SEPARATOR

January isn't downtime — it's game-planning season. Freight volumes dip after peak season, winter weather increases transit times and safety risks, rates and capacity stabilize before spring rebounds — and your competition is using this window to DOMINATE 2026.

THE JANUARY FREIGHT REALITY

Here's what most shippers miss: This slower period is actually a strategic window to negotiate better rates, test new logistics providers, reassess shipping strategies, update schedules, and lock in dependable capacity for the year to come.

THE MOCKINGBIRD DIFFERENCE: While other logistics partners go dark in January, Mockingbird Logistics, LLC — a proud part of Sureway and ATS — uses these 31 days to fortify YOUR competitive advantage for the entire year ahead.

 

🎯 JANUARY MARKET INTELLIGENCE: WHAT CHAMPIONS KNOW

The Capacity Window is OPEN

Capacity opens up in January as demand for trucks dips, meaning pricing stabilizes — though regional variation remains high. Smart shippers leverage this window to establish strategic relationships that pay dividends all year.

MOCKINGBIRD EXECUTION: Our 70-year partnership with Sureway and ATS gives us the market intelligence to help you capitalize on January opportunities while securing capacity for Q2 and Q3 when everyone else is scrambling.

The Freeze Protection Challenge

November through March is "freeze protection season" where certain goods require additional protection from freezing, increasing demand for refrigerated reefer trailers to keep sensitive goods in consistent, above-freezing temperatures.

CAPACITY INSIGHT: When reefer capacity tightens and others panic, Mockingbird's 154,000+ carrier network through Sureway and ATS ensures your temperature-sensitive freight moves SECURELY and ON-TIME.

Open-Deck Winter Reality

Throwing and securing heavy tarps is challenging for drivers even in the best conditions, to say nothing of freezing temperatures, high winds, snow, and ice they encounter in northern states during this time.

THE MOCKINGBIRD SOLUTION: We don't just find trucks — we engineer SOLUTIONS. Our experienced carriers know winter open-deck operations, and we coordinate with facilities to ensure driver safety and freight security.

 

❄️ WINTER WEATHER: THE GREAT LOGISTICS BATTLEFIELD

The Reality No One Talks About

Snow, ice, and subzero temperatures affect everything from travel time to fuel efficiency, as drivers must navigate shorter daylight hours, slick roads, and increased safety risks, which can extend transit times and reduce available capacity.

AMATEUR RESPONSE: Hope weather cooperates, then panic when it doesn't.

MOCKINGBIRD STRATEGY: Contingency planning, real-time communication, and proactive tracking to minimize weather-related disruptions. Your freight security doesn't depend on WEATHER — it depends on PREPARATION.

Oversized Freight Winter Challenge

When ice, snow, or wind makes navigation difficult and roads hard to visualize, over-dimensional freight is understandably the first to be restricted.

WHY THIS MATTERS: Your million-dollar equipment can't afford amateur logistics partners who treat winter weather like a surprise. Mockingbird Logistics, LLC — backed by Sureway and ATS expertise — plans for winter conditions MONTHS in advance.

📊 LOGISTICS INTELLIGENCE BRIEFING

Holiday Impact Strategy

Plan around New Year's Day (January 1) and Martin Luther King Jr. Day (January 20), as both national holidays slow or outright halt truck movement, and many businesses will be closed with receiving operations unstaffed.

MOCKINGBIRD MASTERY: We coordinate with your team WEEKS ahead to optimize scheduling around holidays, eliminating detention fees and protecting your timeline.

The Flexibility Advantage

Providing a two-day window for pick-up lets providers look beyond trucks in the immediate vicinity, expanding their pool of options and making capacity easier to secure — often lowering costs in the process.

SMART STRATEGY: Work with Mockingbird to identify where flexibility saves money WITHOUT compromising your supply chain timeline.

Communication is NON-NEGOTIABLE

Specifics are everything in the transportation industry — even seemingly small differences between specs provided to the carrier and the product actually loaded can cause major delays, increased risk of damage, and additional costs.

THE MOCKINGBIRD STANDARD: We demand precision in every detail because your freight security depends on it. Weight, dimensions, commodity specifics, timing — we verify EVERYTHING before dispatch.

 

⛽ FUEL MARKET OUTLOOK: WINTER DYNAMICS

January Fuel Realities

WHAT'S DRIVING THE MARKET:

  • Winter blend diesel reducing supply capacity nationwide

  • Heating oil demand competing with diesel production

  • Arctic weather events creating regional supply disruptions

  • January freight movement keeping consumption steady

WINTER FORECAST: Expect moderate fuel market stability through January with potential regional spikes during severe weather events. Northern corridors face tighter supply during polar vortex periods.

THE MOCKINGBIRD ADVANTAGE: Our Sureway and ATS network optimizes fuel efficiency through intelligent routing and modern equipment. We protect your margins while maintaining freight security through every weather challenge.

🔮 FEBRUARY PREVIEW: WHAT'S COMING

Post-January Market Predictions

EXPECT THE FOLLOWING:

EARLY FEBRUARY (Feb 1-10): Continued capacity availability with strategic rate opportunities for forward-thinking shippers.

MID-FEBRUARY (Feb 11-17): Presidents' Day holiday creating three-day weekend capacity constraints. Valentine's Day retail freight adding volume.

LATE FEBRUARY (Feb 18-28): Spring thaw preparation beginning in northern states. Construction freight ramping up in southern regions.

WEATHER WILDCARDS:

  • Late-season winter storms disrupting northern lanes

  • Spring equipment auction creating southeastern capacity shifts

  • Early construction season beginning in warmer climates

PREPARATION BEATS PANIC: Mockingbird Logistics, LLC is already positioning capacity for February challenges. We don't REACT to problems — we PREVENT them.

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💪 THE MOCKINGBIRD JANUARY GUARANTEE

Your Freight Security is Our ONLY Mission

HERE'S THE TRUTH: January separates logistics partners who TALK about service from those who DELIVER it.

NO MATTER WHAT JANUARY BRINGS:

  • Winter weather disruptions? Alternative routes mapped.

  • Holiday scheduling challenges? Coordinated weeks ahead.

  • Capacity fluctuations? Our Sureway and ATS network ready.

  • Equipment failures? Backup plans already deployed.

  • Temperature protection needs? Specialized solutions secured.

WE DON'T MAKE EXCUSES. WE SECURE LOADS.

Mockingbird Logistics, LLC — a proud part of Sureway and ATS — exists for ONE purpose: securing your freight through ANY challenge, in ANY month, under ANY conditions.

Your freight security isn't negotiable. Neither is our commitment to protecting it.

 

 

📞 THE JANUARY CHALLENGE

HERE'S THE DEAL: Stop treating January like downtime. Stop hoping your freight will magically navigate winter challenges. Stop trusting logistics partners who disappear when conditions get tough.

January determines your entire year's logistics success.

CALL MOCKINGBIRD LOGISTICS, LLC TODAY. Give us your most challenging January freight requirements. Give us your toughest winter lanes. Give us your most temperature-sensitive cargo.

Watch what happens when you partner with a logistics provider that considers freight security NON-NEGOTIABLE — backed by 70 years of Sureway and ATS expertise.

Your 2026 success starts with January preparation.

🚛 CARRIER CAPACITY CORNER

The January Network Shift

WHAT'S HAPPENING:

  • Drivers prioritizing home time after holiday push

  • Equipment maintenance catching up after peak season

  • Regional imbalances creating backhaul opportunities

  • Weather-related disruptions testing unprepared carriers

THE MOCKINGBIRD SOLUTION: Our Sureway and ATS partnership means when ONE carrier faces challenges, we have 153,999+ other solutions. Your freight security doesn't depend on a single truck — it depends on an ECOSYSTEM of reliability.

🔐 SECURITY SPOTLIGHT: WINTER FREIGHT PROTECTION

The Mockingbird Six-Layer Security System

LAYER 1: EQUIPMENT EXCELLENCE — Modern, maintained fleet through Sureway and ATS standards
LAYER 2: DRIVER EXPERTISE — Experienced winter-operation specialists
LAYER 3: REAL-TIME TRACKING —
24/7 visibility through adverse conditions
LAYER 4: WEATHER MONITORING —
Proactive route adjustments before disruptions
LAYER 5: DIRECT COMMUNICATION —
Dedicated support, never departmental runaround
LAYER 6: BACKUP SYSTEMS — Contingencies for every winter scenario

MOCKINGBIRD REALITY: Quality winter logistics isn't what you pay extra for — it's what PROTECTS your business when conditions test everyone else.

The Mockingbird Times is published to provide freight intelligence that separates supply chain champions from casualties. Forward to colleagues who deserve logistics partners that treat January preparation as seriously as peak season execution.

While others slow down in January, winners SPEED UP. Don't let your competition out-prepare you.

Mockingbird Logistics, LLC, a proud part of Sureway and ATS, is committed to delivering excellence in logistics and supply chain solutions.

Your freight, our flight — secured through January's challenges and beyond.

POWERED BY MOST TRUSTED LOGISTICS COMPANIES

Vestavia Hills, Alabama

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